36
red flannel shirt for men
Skip itHigh returns (10.9%) — this niche doesn't clear our bar today.
Price range
Great$14.12–$31.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.81avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad17,278.22avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$46K$46K/yr · 221K searches
Growth
Bad-30.9%90-day search growth — must beat 0% to launch
Returns
Bad10.9%return rate — above 5% kills the launch gate
Signals High Returns