45
purple zip up hoodie
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.87avg listing price — sweet spot $15–$100
Price range
Great$11.89–$54.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great27%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad7,340.15avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.5%return rate — above 5% kills the launch gate
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 118K searches