55
purple umbrella
Worth a lookShows a sweet-spot price point ($31.43 avg), but a small market ($57K/yr) keeps it on the watch list.
Avg price
Incredible$31.43avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great40%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 5% kills the launch gate
Growth
Good+45.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Price range
Bad$7.78–$370.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad10,174.32avg incumbent reviews — the moat a new listing must climb
Market size
Bad$57K$57K/yr · 55K searches
Signals No Dominant Brand