48
purple brooch
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Competition
Great22%top-5 click share — an open shelf
Review moat
Great223.11avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.76–$35.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.06avg listing price — sweet spot $15–$100
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Market size
Bad$52K$52K/yr · 131K searches
Signals No Dominant Brand