49
pug
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$16.46avg listing price — sweet spot $15–$100
Price range
Good$6.14–$37.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,779.39avg incumbent reviews — the moat a new listing must climb
Market size
Okay$189K$189K/yr · 888K searches
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale