46
puffer vest men
Skip itHigh returns (12.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$30.46avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Brand share
Great51%top-5 brand share — no brand owns this niche
Price range
Great$16.31–$117.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$273K$273K/yr · 1.8M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,711.87avg incumbent reviews — the moat a new listing must climb
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Returns
Bad12.4%return rate — above 5% kills the launch gate
Signals High Returns