38
previously purchased items
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Brand share
Great59%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.13avg listing price — sweet spot $15–$100
Price range
Okay$1.66–$24.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Bad4,180.42avg incumbent reviews — the moat a new listing must climb
Growth
Bad-33.1%90-day search growth — must beat 0% to launch
Market size
Bad$22K$22K/yr · 523K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale