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postpartum shorts
Worth a lookShows demand growing +142.6% this quarter, but a small market ($26K/yr) keeps it on the watch list.
Growth
Incredible+142.6%90-day search growth — must beat 0% to launch
Avg price
Incredible$23.29avg listing price — sweet spot $15–$100
Price range
Great$9.07–$65.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great33%top-5 click share — an open shelf
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad6,042.4avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.5%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$26K$26K/yr · 118K searches