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51

poppy gifts

Worth a look

Shows demand growing +387.3% this quarter, but a small market ($30K/yr) keeps it on the watch list.

Market size 7Growth 100Conversion 21Competition 24Returns 96Price range 73Avg price 87Brand share 44Review moat 92Quality gap 24

Growth

Incredible+387.3%

90-day search growth — must beat 0% to launch

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great150.8

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$19.61

avg listing price — sweet spot $15–$100

Price range

Good$7.06–$35.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Bad71%

top-5 click share — a locked-up shelf

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$30K

$30K/yr · 92K searches

Search terms