29
pluto costume
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$35.15avg listing price — sweet spot $15–$100
Price range
Great$13.96–$77.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,314.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 58K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad12.1%return rate — above 5% kills the launch gate