45
play silks
Skip itA small market ($47K/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.71avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$6.50–$56.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great403.54avg incumbent reviews — the moat a new listing must climb
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+7.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$47K$47K/yr · 137K searches