43
pisces
Skip itSoft demand (-89.4% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Avg price
Great$16.41avg listing price — sweet spot $15–$100
Price range
Good$3.26–$121.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,338.55avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$29K$29K/yr · 205K searches
Growth
Bad-89.4%90-day search growth — must beat 0% to launch
Signals No Dominant Brand