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pinkalicious costume
Skip itSoft demand (-81.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$16.04avg listing price — sweet spot $15–$100
Price range
Good$9.41–$29.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,546.05avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Returns
Bad6.4%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$10K$10K/yr · 57K searches
Growth
Bad-81.4%90-day search growth — must beat 0% to launch