33
pink turtleneck women
Skip itSoft demand (-86.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$16.63avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Good$7.59–$33.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad5,166.64avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$18K$18K/yr · 154K searches
Growth
Bad-86.7%90-day search growth — must beat 0% to launch
Returns
Bad15.2%return rate — above 5% kills the launch gate
Signals High Returns