37
pink flannel
Skip itHigh returns (15.5%) — this niche doesn't clear our bar today.
Avg price
Great$21.12avg listing price — sweet spot $15–$100
Price range
Great$12.08–$30.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay2,508.67avg incumbent reviews — the moat a new listing must climb
Market size
Bad$24K$24K/yr · 249K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-42.2%90-day search growth — must beat 0% to launch
Returns
Bad15.5%return rate — above 5% kills the launch gate
Signals High Returns