40
pink dress shirt
Skip itHigh returns (12.3%) — this niche doesn't clear our bar today.
Avg price
Great$20.57avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great$10.53–$36.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,418.42avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 180K searches
Returns
Bad12.3%return rate — above 5% kills the launch gate
Signals High Returns