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pashmina rave
Skip itHigh returns (7.9%) — this niche doesn't clear our bar today.
Price range
Great$8.71–$59.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.11avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,878.73avg incumbent reviews — the moat a new listing must climb
Market size
Okay$109K$109K/yr · 194K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.9%return rate — above 5% kills the launch gate