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party dress plus size

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High returns (24.2%) — this niche doesn't clear our bar today.

Market size 2Growth 24Conversion 1Competition 98Returns 0Price range 91Avg price 95Brand share 89Review moat 66Quality gap 80

Competition

Incredible8%

top-5 click share — an open shelf

Avg price

Incredible$41.86

avg listing price — sweet spot $15–$100

Price range

Great$10.52–$93.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great46%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good874.16

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-1.8%

90-day search growth — must beat 0% to launch

Market size

Bad$8K

$8K/yr · 459K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad24.2%

return rate — above 5% kills the launch gate

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