55
pack of sunglasses
Worth a lookShows a sweet-spot price point ($21.15 avg), but a small market ($70K/yr) keeps it on the watch list.
Avg price
Great$21.15avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Growth
Good+56.0%90-day search growth — must beat 0% to launch
Returns
Good2.9%return rate — above 5% kills the launch gate
Review moat
Okay2,009.97avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$5.13–$430.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$70K$70K/yr · 97K searches
Signals No Dominant Brand