25
osito
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$88.74avg listing price — sweet spot $15–$100
Review moat
Good668.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Okay$9.61–$183.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad5.4%return rate — above 5% kills the launch gate
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$6K$6K/yr · 10K searches
Brand share
Bad100%top-5 brand share — brand-locked demand