50
orange belt
Worth a lookShows a fragmented shelf (top 5 take 33% of clicks), but a small market ($28K/yr) keeps it on the watch list.
Competition
Great33%top-5 click share — an open shelf
Growth
Great+74.0%90-day search growth — must beat 0% to launch
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Good$12.51avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$6.03–$22.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,952.72avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.1%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 118K searches
Signals High Returns