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olive green cardigan
Skip itHigh returns (9.8%) — this niche doesn't clear our bar today.
Competition
Incredible10%top-5 click share — an open shelf
Avg price
Great$21.89avg listing price — sweet spot $15–$100
Price range
Great$9.93–$36.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad4,775.8avg incumbent reviews — the moat a new listing must climb
Market size
Bad$69K$69K/yr · 378K searches
Growth
Bad-26.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad9.8%return rate — above 5% kills the launch gate
Signals High Returns