40
newborn costume girl
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.23avg listing price — sweet spot $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Price range
Great$8.33–$44.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,084.74avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.1%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$7K$7K/yr · 156K searches
Signals High Returns