52
navy blue tie
Worth a lookShows searches that convert (6.7% search→purchase), but high returns (7.3%) keeps it on the watch list.
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$5.01–$34.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.33avg listing price — sweet spot $15–$100
Growth
Good+35.0%90-day search growth — must beat 0% to launch
Market size
Good$432K$432K/yr · 483K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,046.23avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.3%return rate — above 5% kills the launch gate