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napoleon dynamite costume
Skip itHigh returns (7.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$31.91avg listing price — sweet spot $15–$100
Price range
Great$8.68–$69.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good835avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+22.5%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$84K$84K/yr · 125K searches
Returns
Bad7.5%return rate — above 5% kills the launch gate
Signals High Returns