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Moldavite
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Avg price
Incredible$31.69avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great295.88avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.57–$151.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+4.9%90-day search growth — must beat 0% to launch
Market size
Okay$107K$107K/yr · 343K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale