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Minion Costume for Kids 10-12
Skip itSoft demand (-31.3% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible95.9avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$27.40avg listing price — sweet spot $15–$100
Price range
Incredible$15.57–$44.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Returns
Bad8.1%return rate — above 5% kills the launch gate
Market size
Bad$49K$49K/yr · 39K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Growth
Bad-31.3%90-day search growth — must beat 0% to launch