49
Mini Umbrella for Purse
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+59.8%90-day search growth — must beat 0% to launch
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Avg price
Good$12.23avg listing price — sweet spot $15–$100
Price range
Good$7.06–$23.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad7,401.97avg incumbent reviews — the moat a new listing must climb
Market size
Bad$32K$32K/yr · 122K searches