46
Maternity Jeans Over the Belly
Skip itHigh returns (16.9%) — this niche doesn't clear our bar today.
Avg price
Incredible$34.88avg listing price — sweet spot $15–$100
Price range
Incredible$19.43–$45.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great25%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good768.55avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Bad$96K$96K/yr · 394K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-39.4%90-day search growth — must beat 0% to launch
Returns
Bad16.9%return rate — above 5% kills the launch gate
Signals High Returns