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Mario Keychain
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Review moat
Great401.71avg incumbent reviews — the moat a new listing must climb
Price range
Good$2.85–$36.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.92avg listing price — sweet spot $15–$100
Growth
Okay+6.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$21K$21K/yr · 98K searches