43
Lululemon Leggings
Skip itSoft demand (-52.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$36.84avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good$7.27–$149.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$456K$456K/yr · 1.5M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad8,197.44avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.1%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-52.1%90-day search growth — must beat 0% to launch
Signals High Returns