21
Lion Costume Toddler
Skip itHigh returns (13.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$23.87avg listing price — sweet spot $15–$100
Price range
Great$9.11–$32.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,248.58avg incumbent reviews — the moat a new listing must climb
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-36.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$16K$16K/yr · 126K searches
Returns
Bad13.4%return rate — above 5% kills the launch gate