42
Light Weight Cardigan Women Summer
Skip itSoft demand (-44.5% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Great$21.90avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Price range
Great$10.37–$35.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad4,407.78avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 323K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Returns
Bad10.6%return rate — above 5% kills the launch gate
Growth
Bad-44.5%90-day search growth — must beat 0% to launch