47
Light Up Costume
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$35.12avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$5.64–$76.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great362.5avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.7%90-day search growth — must beat 0% to launch
Returns
Okay4.8%return rate — above 5% kills the launch gate
Market size
Bad$46K$46K/yr · 279K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale