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Lego Suitcase
Skip itSoft demand (-12.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$56.72avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Market size
Good$390K$390K/yr · 244K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$8.40–$236.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Review moat
Okay3,639.79avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.7%90-day search growth — must beat 0% to launch