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Lapis Lazuli Earrings
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.96avg listing price — sweet spot $15–$100
Review moat
Great223.24avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.31–$58.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Returns
Okay4.2%return rate — above 5% kills the launch gate
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$44K$44K/yr · 85K searches