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53

Kunai

Worth a look

Shows a sweet-spot price point ($23.43 avg), but weak search conversion (0.8%) keeps it on the watch list.

Market size 14Growth 22Conversion 11Competition 71Returns 91Price range 87Avg price 95Brand share 75Review moat 82Quality gap 58

Avg price

Incredible$23.43

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$7.90–$78.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great362.44

avg incumbent reviews — the moat a new listing must climb

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Market size

Bad$58K

$58K/yr · 292K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Reviews