54
Khaki Skirt
Worth a lookShows a sweet-spot price point ($22.35 avg), but high returns (17.6%) keeps it on the watch list.
Avg price
Great$22.35avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Price range
Great$9.43–$38.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Growth
Good+54.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,962.04avg incumbent reviews — the moat a new listing must climb
Market size
Okay$150K$150K/yr · 1.3M searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Returns
Bad17.6%return rate — above 5% kills the launch gate
Signals High Returns