38
Khaki Jeans
Skip itHigh returns (14.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.81avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Price range
Good$15.60–$129.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Bad-12.0%90-day search growth — must beat 0% to launch
Review moat
Bad18,944.21avg incumbent reviews — the moat a new listing must climb
Market size
Bad$24K$24K/yr · 279K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad14.8%return rate — above 5% kills the launch gate
Signals High Returns