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Jorts
Worth a lookShows demand growing +133.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+133.9%90-day search growth — must beat 0% to launch
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Incredible$31.87avg listing price — sweet spot $15–$100
Price range
Incredible$16.12–$69.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$723K$723K/yr · 6.7M searches
Review moat
Okay1,688.69avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad14.2%return rate — above 5% kills the launch gate