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John Cena Costume
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.97avg listing price — sweet spot $15–$100
Price range
Great$6.79–$64.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,990.36avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$27K$27K/yr · 109K searches