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Jiu Jitsu
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Great$50.49avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Good$285K$285K/yr · 613K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad5,033.63avg incumbent reviews — the moat a new listing must climb
Price range
Bad$13.07–$365.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals High Price