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46

Jelly Roll Shirt

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A small market ($36K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 96Conversion 14Competition 60Returns 16Price range 78Avg price 87Brand share 13Review moat 94Quality gap 35

Growth

Incredible+146.7%

90-day search growth — must beat 0% to launch

Review moat

Great113.76

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$19.67

avg listing price — sweet spot $15–$100

Price range

Great$9.77–$35.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad7.5%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Brand share

Bad95%

top-5 brand share — brand-locked demand

Market size

Bad$36K

$36K/yr · 165K searches

Reviews