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Jade Necklace
Worth a lookShows a sweet-spot price point ($22.74 avg), but weak search conversion (0.9%) keeps it on the watch list.
Avg price
Great$22.74avg listing price — sweet spot $15–$100
Review moat
Great204.43avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.00–$82.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.6%return rate — above 5% kills the launch gate
Market size
Okay$141K$141K/yr · 676K searches
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale