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Jade Earrings
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.07avg listing price — sweet spot $15–$100
Review moat
Great313.1avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.08–$125.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Okay4.1%return rate — above 5% kills the launch gate
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Market size
Okay$103K$103K/yr · 313K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale