52
Jack Skellington Costume
Worth a lookShows a sweet-spot price point ($39.99 avg), but weak search conversion (0.3%) keeps it on the watch list.
Avg price
Incredible$39.99avg listing price — sweet spot $15–$100
Price range
Great$14.22–$85.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+60.0%90-day search growth — must beat 0% to launch
Review moat
Good633.31avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Bad$76K$76K/yr · 556K searches
Returns
Bad10.3%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals High Returns