34
Harvard Sweatshirt
Skip itSoft demand (-38.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$38.52avg listing price — sweet spot $15–$100
Price range
Great$14.29–$49.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great29%top-5 click share — an open shelf
Review moat
Okay2,058.96avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand
Returns
Bad8.4%return rate — above 5% kills the launch gate
Market size
Bad$39K$39K/yr · 93K searches
Growth
Bad-38.2%90-day search growth — must beat 0% to launch
Signals High Returns