51
Harry Potter Glasses
Worth a lookShows searches that convert (8.7% search→purchase), but soft demand (-22.9% this quarter) keeps it on the watch list.
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$5.56–$40.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good802.43avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.57avg listing price — sweet spot $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$231K$231K/yr · 210K searches
Returns
Bad6.9%return rate — above 5% kills the launch gate
Growth
Bad-22.9%90-day search growth — must beat 0% to launch