45
Guess
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Incredible6%top-5 click share — an open shelf
Avg price
Great$53.80avg listing price — sweet spot $15–$100
Market size
Good$697K$697K/yr · 9.3M searches
Review moat
Okay2,881.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$11.67–$288.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Signals High Price