31
Gru Mask
Skip itA small market ($6K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible86.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$25.58avg listing price — sweet spot $15–$100
Price range
Great$9.36–$48.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-9.6%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Competition
Bad89%top-5 click share — a locked-up shelf
Returns
Bad9.5%return rate — above 5% kills the launch gate
Market size
Bad$6K$6K/yr · 32K searches